​During January 2016, the Directors of Fair's Fair were privileged to visit the Sireet Outgrowers Empowerment and Producer Company Ltd in the Nandi Hills area of Western Kenya. Here almost 6.5 thousand small tea-growers (95% with farms under 2 hectares) are able to benefit from Fairtrade certification, their tea being bought by Fairtrade companies like Café Direct.

To date, premiums from Fair trade total over KShs 240 million. The benefits from this include:

  • We take a stall to a local village market:

        2nd Saturday of the month at Brayford

  • Students from a local Language School regularly visit the shop to find out about fair trade and, hopefully, take the information back to their home countries.

 Shared Interest has financed a Kenyan handcraft organisation called Namayiana for several years.  Namayiana means “we are blessed” in Maasai.  This women’s only handcraft group is based about an hour from Nairobi in the Ngong Hills.  By creating beautiful beaded jewellery and other accessories, 100 families have benefitted from food clothing and school fees, paid for by the ladies’ income.

We expect smallholder farming families to improve their nutrition and their livelihoods through increased food production, increased cash sales, drought-resistant seed availability, the ability to inter-crop, suitability to semi-arid soils and steady market demand (through food consumption and use in industry). This will enable them to provide a better life for themselves and their families.

Fair’s Fair Ltd is a fair trade shop that opened in Barnstaple in 2004. It is run by volunteers on a ‘not-for-profit’ basis; any profits, after costs have been met, are given to appropriate projects in the Developing World.

In 2016 donations were made to Traidcraft Exchange for their work with farmers across the Developing World helping them to grow more, earn more and eat more.

In 2016 a large donation was made to Shared Interest to be used  to finance fair trade projects in the Developing World.




As a shop, we aim to take fair trade to the community.

  • We facilitate the promotion and selling of fair trade products in local churches and schools by providing goods on a sale or return basis. Our fair trade clothes are available for fashion parades.

  • Fair trade features in badgework for various Scouting Groups so we often host groups for their meetings in the shop.


During Fairtrade Fortnight 2016, the shop won best Fair Trade retailer for multiple products at the SW Fairtrade Awards.

​ The results were announced at a ceremony on Friday 11th March at the At-Bristol Science Centre, hosted by ethical beauty and wellbeing expert, Liz Earle MBE, who recently launched a range of Fairtrade Gold jewellery in association with Cred Jewellery. The event was opened by Molly Scott Cato MEP.

​The ceremony was the culmination of Fairtrade Fortnight celebrations in the region. It forms part of the 'Sit Down for Breakfast, Stand Up for Farmers' campaign, highlighting the fact that many farmers in developing countries provide food for us, but don't get paid enough to feed their own families - an injustice Fairtrade seeks to redress.

                                                                                                                                                                Photo by Jon Craig.




                        Roger and Helen from Fair's Fair receiving the award from James Durie of Business West.

About us

See below to read about our visit to a Fair trade Tea Company!